Tomorrow’s Milan derby is set to reach a record number of TV viewers, with the Rossoneri set to earn €4m in gate receipts.
Reports suggest that around 862 million people are set to tune into the match after an unprecedented 12.30 kick-off was scheduled in Italy.
This will suit viewers in the East, with interest peaked after yesterday’s takeover of Milan by a consortium spearheaded by Yonghong Li and Inter also owned by the Chinese Suning group.
Tomorrow’s Milan derby is set to reach a record number of TV viewers, with the Rossoneri set to earn €4m in gate receipts.
Reports suggest that around 862 million people are set to tune into the match after an unprecedented 12.30 kick-off was scheduled in Italy.
This will suit viewers in the East, with interest peaked after yesterday’s takeover of Milan by a consortium spearheaded by Yonghong Li and Inter also owned by the Chinese Suning group.
According to Gazzetta dello Sport, the two sides are also set to receive €4m revenue from the game, beating the €3.9m earned by Inter during their home game with Juventus last September.
Both that match and tomorrow’s derby had been sold-out, however the slight increase for Milan is said to be down to a difference in corporate guests, as there were some empty slots during the Derby d’Italia.