Football is the most popular sport among local punters. Placing a bet on an exciting event makes the match-watching more exciting, so many take advantage of this entertainment. At the same time, multiple gambling operators choose to become sponsors for loud championships or small matches. 

This is beneficial for both parties: while football clubs get additional investments, brands increase their recognition on the market.

Current Regional Partners of Italian Football Teams 

Italians are known as passionate fans of both football and gambling, so collaborations between the two industries are popular within the country. Have you ever thought about who sponsors your favourite teams? It’s time to lift the veil and learn more about the best existing and potential betting partners of the best Italian FC in different regions.

LeoVegas Group & Inter Milano FC in Europe and America

This partnership was signed for the 2022/2023 season: the gambling brand appears during matches in America and Europe. This collaboration allows the operator to increase its presence globally and gain a more massive customer base. 

On the other hand, it’s great news for betting lovers, as they can take advantage of unique digital content on the LeoVegas website. Members enjoy exclusive tournaments and the juiciest odds for their favourite football team matches.

LeoVegas is a well-known iGaming giant, and partnering with one of the best Italian clubs will help it reach new heights. The company’s CEO states they are honoured to collaborate with the iconic team and share their values and goals. Sports betting is becoming more and more exciting!

Betsson & FC Milano for Latin America

The iGaming market is rapidly developing in the region: new operators enter the industry while the existing ones increase their presence. Betsson has become an official partner of Milano FC for the LatAm market: this strategy will help increase customers’ awareness of the brand. 

The operator’s mission is to make gambling and betting more accessible in Brazil, Mexico, Argentina, and other countries. Latin Americans are passionate football fans, so they strive for high-quality entertainment concerning this sport. Betsson provides exclusive campaigns, offering punters unforgettable experiences and the best odds for the biggest competitions.

678 & AC Roma in Asia

It’s a collaboration many waited for – and it happened. 678.com is one of the hugest entertainment websites oriented towards Asian players and punters. The operator is the leader in gambling technologies, offering members an incredible experience. 

Partnership with AC Roma is beneficial for both the bookie and the football club. The soccer team aims to increase its presence in the Asian market. On the other hand, 678.com will gain more customer trust and loyal members.

Potential Regional Partners  of Italian Football Clubs

Now, you already know about the loudest partnerships established this season. But we are confident a lot of exciting collaborations are still ahead! Italian football clubs constantly search for new regional allies. Let’s see what can await sports and betting fans soon.

Casino Deps

It’s one of the most popular websites, informing players and punters of the latest iGaming market news in the region. Obviously, CasinoDeps is a popular platform providing users with the latest updates and honest reviews. The portal constantly grows, boasting collaborations with the leading online casinos and sportsbooks. 

One of Casino Deps’ goals is to sign a partnership with one of the Italian football clubs, which will help it reach new levels and increase recognition in the industry. 

TAB NZ

One of the largest betting operators in the country has already declared itself by becoming the first gambling sponsor of the Women’s World Cup (FIFA) taking place in New Zealand. And the company is not going to stop there! Some say that the brand is planning to expand its influence and possibly become an official regional partner of European football clubs, representing them in New Zealand. 

Possibly in the future, Kiwi punters will be able to enjoy exclusive digital content and many more benefits. The following season promises to be rich in new collaborations, so we eagerly await it!

Final Insight

The iGaming market is developing, and the number of sportsbooks is constantly growing. Operators search for ways to stand out from the crowd – and providing lucrative bonuses is not always a solution. Therefore, sponsoring the leading football teams and increasing customers’ awareness about the brand is a way to promote the brand.

With the help of sponsorship, football clubs have better interaction with fans and promote their concepts and ideas along with new opportunities. Not only do Italian football clubs have various betting sponsorships, but other European clubs also show similar experiences,  for example, Manchester United has regional gambling partners as well as many other clubs do.

Presenting an Italian football club in different regions is essential. It allows for covering more markets and finding new target audiences. People worldwide adore football, and several Italian teams are considered the strongest globally. Top clubs partner with the betting industry giants, and both parties benefit eventually.

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