Whilst Juventus have already guaranteed at least €50m in revenues from the Champions League, failing to progress to the knockout stages would see them miss out on millions more.
The Bianconeri’s European campaign has not kicked off well – the team lost to Paris Saint-Germain in their opener and disappointed at home against Benfica, picking up zero points from their first two outings. The pressure is now on ahead of Juventus’ next match against Israeli side Maccabi Haifa.
As detailed by Corriere dello Sport, Juventus have already secured around €50m in revenue from their Champions League participation, but their failure to put any results on the board could seriously cost them.
Every win guarantees a further €2.8m and draws secure €930,000, with losses giving nothing extra. Failing to progress to the knockout stages would see them miss out on a further €9.6m, important figures as the club look to continue their rebuild in a bid to return to the top.