Over 6.2 million viewers tuned into DAZN over the most recent weekend to watch the 10th round of 2023-24 Serie A fixtures, a new viewing figure record, breaking the previous tally, which was set just last week.
A blockbuster round of fixtures over the weekend, which included encounters between Inter and Roma, Napoli and Milan as well as Lazio and Fiorentina, is likely to have provided a slight boost in spectators.
Before this week, the highest number of combined viewers for a single round of Serie A matches was 6.1 million, which was set in the ninth round of the 2023-24 season.
The most watched match in Italy this weekend was the eagerly anticipated clash between Inter and Roma, which also brought the return of Romelu Lukaku to San Siro for the first time since leaving the Nerazzurri in the summer.
Over 1.7 million viewers watched Simone Inzaghi’s side rise to a 1-0 victory, the second most watched game of the season behind Milan-Juventus last weekend (1.98 million viewers).
Napoli vs. Milan, meanwhile, drew in a total of around 1.6 million on Sunday evening according to DAZN figures, later reported by La Gazzetta dello Sport.