Juventus have officially unveiled their striking new Adidas away kit for the 2023-24 season via the club’s social media channels on Monday morning.
The new strip, modelled by a selection of first team players including Paul Pogba, features horizontal pink and grey stripes on a white background, said to be inspired by the reflections of sunlight from Monte Rosa.
Adidas’ traditional three stripes also feature, along with Juventus’ crest and the front of shirt sponsor’s logo, Jeep.
Juve are into the ninth year of their partnership with Adidas, with their agreement running until 2027.