Inter are working to increase revenue with a new sponsorship deal with Betsson Group that could be worth €30m per year, but must challenge the Italian rules first.

According to La Gazzetta dello Sport, La Stampa and Sportitalia, the negotiations are at an advanced stage, although there are also some potential problems too.

It remains against the rules in Italy for football clubs to be sponsored by betting firms, and Betsson Group have among their many companies the site StarCasinò Sport.

This was already used as a shirt sponsor for Serie C side Messina, but it remains to be seen if the all-clear will be given for a top flight club.

Inter ran into sponsorship problems last season when Digitalbits failed to keep up payments on their contract, so Paramount+ took over in the final weeks of the campaign.

They are hardly the only club to be protesting against the law, called the Dignity Decree, which was introduced to dissuade the growth of gambling addiction in Italian society.

Serie A sides maintain they are being denied important revenue streams by the ban on gambling companies as shirt sponsors.


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