Fiorentina unveiled their new first-choice jersey for the 2021-22 season in traditional purple with red trim and a white band across the chest.
The Kombat Pro 2021/22 shirt designed by Kappa is in their classic Viola shade, but there is a thin red trim on the collar and the sleeves.
The sponsor, President Rocco Commisso’s company Mediacom, is highlighted by a large white band across the chest, leaving the text in purple.
The announcement video has a child watching his beloved team on television and running through the streets of Florence, then as he grows up and wears the new jersey.